Laurette Dubé

Laurette Dubé is Emerita Professor and James McGill Chair of Consumer and Lifestyle Psychology and Marketing at McGill University’s Desautels Faculty of Management. She is the founding chair of the McGill Centre for the Convergence of Health and Economics, where she leads interdisciplinary research at the intersection of health, economics, and behavior. With a background in nutrition, behavioral economics, and consumer psychology, Dubé’s work focuses on large-scale systems change—placing the whole person at the center of society. A Fellow of the Royal Society of Canada, she has been recognized with the YWCA Women of Distinction Award and the Queen Elizabeth II Diamond Jubilee Medal.

Extended biography: Laurette Dubé is an Emerita Professor and James McGill Chair of Consumer and Lifestyle Psychology and Marketing at the Desautels Faculty of Management. She is Founding Chair and Scientific Director of the McGill Centre for the Convergence of Health and Economics (MCCHE). Originally trained as a nutritionist, with graduate degrees in finances (MBA), marketing (MPS), and behavioural decision making/consumer psychology (PhD), Dr. Dubé’s lifetime research interest bears on the study of affects, behavioural economics, neurobehavioural, and socio-economic processes underlying consumption, lifestyle, and health behaviour. Her translational research examines how such knowledge can inspire more effective behavioural change and ecosystem transformation as scale to address complex challenges and possibilities facing modern society. Through MCCHE, Dr. Dubé has pioneered convergence and systems approaches to research and innovation in agri-food, health and economic domains, placing the whole person as the center of the whole society. She is principal investigator of the 3-Agency funded pan-Canadian SMART healthy cities implementation sciences training platform. She is also the academic lead of the ISED-funded FCI-Canada platform that connect enterprises from agri-food sector across Canada to improve their performance and resilience in domestic and international markets. She led Canada International Collaboration into EU-Horizon funded Food Safety For Africa (FS4Africa), with both programs anchored into the convergence-by-design approach she pioneered with a world network of like-minded scientists and action leaders. Dr. Dubé is a Fellow of the Royal Society of Canada since 2006. She received the 2011 YWCA women of distinction award for the social and environmental science in 2011 and the 2013 The Queen Elizabeth II Diamond Jubilee Medal. (MCCHE website: https://www.mcgill.ca/desautels/mcche)